Privacy Policy

This Privacy Policy explains how Unique Boutique Your Day of Beauty (“Unique Boutique”, “we”, “us”) collects, uses, and shares information when you visit our website or use our online booking scheduler.

1) Information we collect

Information you provide: When you use our online booking scheduler, we and our scheduling provider may collect your name, phone number, email address, appointment preferences, payment-related data when a deposit or prepayment applies, and any notes you choose to provide.

Automatically collected information: Like many websites, we may receive technical data such as IP address, device and browser information, pages viewed, and approximate location derived from IP address. We use this information to help secure and operate the site.

2) How we use information

We use information to (a) respond to booking requests, (b) schedule and manage appointments, (c) send confirmations and reminders, (d) provide customer support, (e) improve our services and website, and (f) protect against fraud, spam, and abuse.

3) How we share information and subprocessors

We share information with service providers (sometimes called “subprocessors” or “processors”) that perform services on our behalf under contractual terms that limit how they may use data. Categories of providers may include: website hosting and security; online scheduling, intake, and customer-relationship tools; payment processing; email and SMS delivery; analytics; and professional advisors where needed.

We may also share information if required by law, legal process, or government request; to protect our rights, customers, staff, or the public; or in connection with a merger, acquisition, or asset sale, subject to applicable law.

4) Online booking tool and payments

Scheduling, deposits, and related intake on this site are handled through our embedded online booking tool, operated by a service provider we use for appointments. When you book, some information is processed by that provider (and payment processors it uses, if applicable) under its terms and privacy policy, in addition to how we use information as described here.

5) Sale of personal information; targeted advertising

We do not sell your personal information for money. We do not use your information for cross-context behavioral advertising in the sense regulated in some U.S. state privacy laws. If our practices change in a material way, we will update this Policy.

6) International and U.S. processing

We are based in the United States. Your information may be processed in the U.S. and, depending on our vendors’ infrastructure, in other countries where they operate. Where required by law, we rely on appropriate safeguards for such transfers.

7) SMS and email communications

If you provide a phone number or email, we may send booking-related messages. You may opt out of non-essential communications at any time. To stop SMS messages (where supported), reply STOP. To opt out of email marketing (if any), use the unsubscribe link in the email or contact us.

8) Cookies and analytics

We may use cookies or similar technologies for basic functionality, security, and to understand website usage. You can usually control cookies through your browser settings. Some analytics may be provided by third parties subject to their policies.

9) Data retention

We retain information for as long as reasonably necessary to fulfill booking requests, provide services, comply with legal obligations, resolve disputes, and maintain business records. Retention periods may differ by category of data and provider.

10) Security

We use reasonable administrative, technical, and organizational safeguards designed to protect information. No method of transmission or storage is 100% secure. If required, we will provide notices consistent with applicable law, including Massachusetts data security and breach notification requirements (including 201 CMR 17.00, where applicable).

11) Children’s privacy

This website is not intended for children under 13, and we do not knowingly collect personal information from children under 13.

12) Your choices and U.S. state rights

You may request access, correction, or deletion of your personal information by contacting us. Depending on your state of residence, you may have additional rights under applicable state privacy laws (for example, to appeal a decision or to opt out of certain processing). We may need to verify your request and may retain certain information for legal or operational reasons.

13) Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or law. The “Effective date” above reflects the latest version. Where required, we will provide additional notice.

14) Contact

Unique Boutique Your Day of Beauty
1349 Centre St, Newton, MA 02459
+1 (781) 913-4738
Spa@UniqueBoutiqueMA.com